I created an engaging and professional Instagram post to promote an event for the Gore Giovale Center for Innovative Leadership, where I interned. I used Adobe Illustrator and had to adhere to Westminster University’s approved colors, fonts, and other branding requirements. I used minimal text and interesting, relevant design elements.
It was posted and boosted on Instagram, and the Center’s profile received 210 interactions from users as a result of the post. We also received 173 external link taps (to view the event on Eventbrite), 35 profile visits, and two follows.